Fanzee Token FNZ

Fanzee is a fan engagement platform built on TON for sports clubs and entertainment organisations. Its approach is gamification: rewards-based quizzes, games and puzzles, NFT tickets, Fanz Leaderboards and fantasy management built around club tokens. On 10 March 2023 Fanzee Labs published a press release presenting the Fanzee Index together with its gamification model for sports clubs and entertainment brands. The Fanzee web app works as a hub where fans take part in football club challenges, collect NFTs and compete on a leaderboard.

In July 2022 Fanzee raised $2 million in a round co-led by First Stage Labs and a $250 million fund that invests in projects building on the TON blockchain ecosystem. MEXC Pioneer, KuCoin Ventures, Huobi, VLG Digital, 3Commas, Orbs and Hemma Group also took part. Mark Chadwick, General Counsel at the co-leading fund, commented on the investment. Crypto.news, which reported the raise on 26 July 2022, calls it both pre-seed funding and a private round. CoinEdition, in an article republished by Investing.com on 25 July 2022, also describes it as pre-seed capital and adds that unnamed blockchain and angel investors joined the round.

Ajay Jojo was CEO of Fanzee in July 2022 and spoke for the company when it announced its $2 million funding round in July 2022. A Finance Magnates interview published on 26 July 2022 described him as an MBA candidate at Cambridge Judge Business School, with past experience as a programme manager for Just for Kicks in India and as director of strategy and operations at Midas Construction. In the same interview Fanzee is presented as a fan engagement platform created for the sports and entertainment industries.

According to the Tonstarter launchpad, Fanzee held its IDO on 10 October and the sale sold out in 4 hours. Tonstarter says the sale raised $100,000 from 7,818 participants and distributed 5 million FNZ to investors. Tonstarter, run by the Open Builders team, says it supported Fanzee with advisory work, with its private sale and with the IDO itself.

Tonstarter says it helped Fanzee set up partnerships with Hectagon Finance, the exchange Gate.io and DWF Labs. Within the TON ecosystem, Tonstarter says it connected Fanzee with the NFT collections TON Diamonds and TON Punks, ran AMA sessions in TON communities and took part in a draw of 50,000 FNZ organised by Fanzee and STON.fi.

On 7 February 2023 the MEXC exchange announced an initial listing of Fanzee (FNZ) in its Innovation Zone, with trading in the FNZ/USDT pair opening at 12:00 UTC on 9 February 2023. On TON, CoinGecko tracks an FNZ/GRAM pair on the STON.fi decentralised exchange, and this is the only market its FNZ page currently lists for the token.

The Fanzee website now presents Fanzee Battles, which it describes as a prediction market on Telegram, and links to the Telegram mini app @fanzeebattlesbot, with a note that the full website is coming soon. This points to a new direction next to the sports fan engagement focus the project started with. CoinGecko lists the project's X account FanzeeLabs and its Telegram channel fanzeelabs among the project's links.